Worldpay

Creating a rockstar customer event

A live networking event for Worldpay and their customers

Overview

Annually Worldpay hold a customer conference, where they invite 200 of their key clients, mainly leadership level from a retail background.

The event is an excellent opportunity for customers to network amongst like minded people at a similar level to discuss business challenges and priorities, in turn Worldpay have the opportunity to showcase their products. Worldpay asked Avvio to refresh and reimagine the event as Worldpay transitioned into the FIS Group.

Creating a rockstar customer event
  • 270

    customers

  • 90%

    invite acceptance

Approach

Utilizing a ‘Gig/Concert ’ creative we designed a stage and branding to blend seamlessly with the beautiful surroundings of the St Pancras Hotel, Kings Cross London.

A key part of the event was to provide opportunities for Worldpay and their customers to network so interactivity was a big focus. Throughout the day Worldpay leaders, customers and guest speakers presented and interactive tools were provided to the audience so they could ask questions, create worldclouds and answer polls. During break times we created a large expo area where Worlpay's latest technologies and services were showcased.

Creating a rockstar customer event

Results

The event was a great success with overwhelmingly positive feedback scores from customers and they left feeling more engaged in Worldpay's products and services.

Creating a rockstar customer event

Events & Experiences

Events are the perfect way to bring people together, and build loyalty and enthusiasm within your organisation.

We are driven by our obsession to design creative experiences that challenge the ordinary and inspire change, going beyond the traditional event.

Our events are always rooted in our purpose: creating memorable moments that engage employees with the brands they work for.